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“How much does ClickFunnels cost?” is one of the most searched questions in the funnel world — and the answer changed with ClickFunnels 2.0. In this guide, we’ll break down every ClickFunnels plan, what’s included, and how to pay less in 2026.
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ClickFunnels Pricing at a Glance
| Plan | Monthly | Annual (per month) | Funnels | Contacts |
|---|---|---|---|---|
| Startup | $97 | ~$81 | 3 | 10,000 |
| Pro | $297 | ~$248 | 10 | 25,000 |
Startup Plan ($97/month): What’s Included
- 3 funnels with unlimited pages
- Up to 10,000 contacts
- Drag-and-drop funnel builder
- A/B split testing
- Email marketing (basic)
- Membership areas
- Analytics dashboard
Best for: solopreneurs and small businesses running a handful of funnels.
Pro Plan ($297/month): What’s Included
Everything in Startup, plus:
- 10 funnels
- Up to 25,000 contacts
- Affiliate management (Backpack)
- Advanced email automation
- API access and advanced integrations
- Priority support
Best for: growing businesses, agencies, and anyone running an affiliate program.
Is There a Free Trial?
Yes — ClickFunnels offers a 14-day free trial on both plans. No free plan exists (unlike some competitors). You’ll need a credit card to start the trial, and billing begins automatically if you don’t cancel.
How to Pay Less for ClickFunnels
- Annual billing — saves roughly 20% versus monthly
- Funnel Hacking Secrets bundle — the $997 offer includes 6 months of Platinum plus training, which can cost less than subscribing month-to-month. Check current availability here
- Start with Startup — most users don’t need Pro’s limits; upgrade only when you hit them
- Seasonal promotions — ClickFunnels runs deals around events like Funnel Hacking Live
ClickFunnels Pricing vs Competitors
- Systeme.io: free plan available; paid plans $27–$97/month — read our Systeme.io review
- Kartra: starts at $99/month, no free plan
- GoHighLevel: starts at $97/month, agency-focused
- Leadpages: starts at $37/month, landing pages only (no full funnels)
ClickFunnels sits at the premium end. You’re paying for the most mature funnel builder, the biggest template library, and the largest user community.
Hidden Costs to Know About
- Email overages — very high-volume senders may need add-ons
- Transaction fees — ClickFunnels itself doesn’t charge them, but Stripe/PayPal do
- Third-party tools — some users still pay for a separate email platform or webinar tool
- Training programs — courses like One Funnel Away are sold separately
Final Verdict: Is It Worth the Price?
ClickFunnels is expensive, but it’s priced for businesses, not hobbyists. If your funnels generate revenue, $97/month pays for itself quickly. If you’re just starting out with no budget, begin free elsewhere and graduate to ClickFunnels when the time is right.
See the Bundle Deal (6 Months + Training)
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